The circus style on which our first advertising campaign was built became a means of expressing the whole idea behind the creation of the brand. We praise human multidimensionality, individuality that escapes rigid schemes and stereotypes, the courage to show one’s own self, which is also linked to our watchword “find your r.oddity.”
We were able to draw on the positive emotions brought by the arrival of the circus in the city: the introduction of an element of magic into the gray of the day, which for us corresponds with our own feelings of opening the r.oddity brand.
We called our first collection RISING ODDITY.
The name itself, of course, is no accident. We associate the word “rising” with east, beginning, newness, courage. This is the symbolic name we chose to present our first works.
Rising Oddity presents five models with forms based on elementary shapes, characterized by functionality and comfort, while featuring modern design and simplicity. You can find both versatile and classic everyday models and more extravagant ones for special occasions.
The bags are made of full grain Italian cowhide leather, tanned organically with vegetable tannins. In addition to leather, the handbags are made of other proven and noble materials such as brass, Tencel and suede leather.
Photography: Nadia Szymańska
Styling: Weronika Wysoczyńska
Models: Maria Oblicka, Karina Shorets, Renata Szkup, Ewa Górska, Rafał Niemczak
Production: Jowita Bożek
Hair&Make up: Lucyna Janik
Photographer assistant: Jan Jurczak
